Use this feature to connect with your customers on autopilot.
Schedule automated email sequences to be sent to your customers after the purchase.
Send them relevant info about their purchase such as delivery and shipping information, provide them with a way to contact your customer service department should a problem arise, thank them for being a customer and encourage them to leave you a 5-Star Product Review or Seller Feedback.
This strategy has been proven to build more rapport with your customers, increase positive Product Reviews + Feedback, decrease negative Product Reviews + Feedback, and encourage repeat purchases.
It is our recommendation that every single Amazon seller do this no matter what you sell!